Southwestern Sales Talk
Lester Crafton
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What The Southwestern Company is About (pt. 1)
When I wrote, “I decided today to go with the Southwestern Company to wherever the heck it is we’re going to sell books this summer” in my journal on March 27, 1996, I had no idea I’d be with the same company a decade and a half later. At the time, I just wanted to [...]


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