Southwestern Sales Talk
In the world of a student manager at Southwestern Advantage, we encounter both sales and leadership training: the first year focuses on sales skills, and as a Student Manager, the emphasis changes to leadership. Dan Sullivan, consultant, author and founder of The Strategic Coach, discusses the how selling and leadership interrelate for the entrepreneur. First, the aspiring entrepreneur launches the business and spends tons of energy selling the concept/service to others, then, once established, the focus turns to leadership and running the business. Are the two different? Is selling as important a skill as leadership?
Share your thoughts and comments. All of us at Southwestern Advantage are entrepreneurs at heart!


I’ve often felt this way. A sale is finding a need and filling it (with a product or a service) and transferring emotions. Leadership is finding a need and filling it (with an idea) and transferring emotions. It’s the same skill set. I completely agree, and it’s amazing how much analyzing my sales from last summer has improved my leadership with the students I’m working with right now.
Great post, Lee! Thanks!
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