Many of you Southwestern managers may have already seen this if you’re paying attention to youtube…Kenny Brooks, a self-styled comedian who uses a barrage of funny one-liners to sell his cleaning product, has gone viral. Kenny’s sales technique is caught on camera by a prospect. From the looks of this, he didn’t attend a conventional [...]
Southwestern Sales Talk
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John Dryden once said, “We first make our habits, and then our habits make us.” Now that the school year is underway, it’s a good time to rethink your habits and patterns, and make some adjustments. We’ve all heard the Biblical saying, “As you sow, so shall you reap.” In other words, you harvest what [...]
Hey Southwestern friends! Have you ever been selling or recruiting and gotten stuck mentally? In other words, you thought: “This can’t be done.” Or “Hitting that sales level is impossible.” Or “I could never approach that person for my team.” Of course you have. We all tend to limit ourselves at times–we get stuck in a [...]
A review of one of the main themes from Southwestern’s Sales School is that persistence is paramount! We stressed that the answer to your problem lies behind the next door. That going to one more house could make the difference between a good day and a bad one. That there is value in enduring hardship. [...]
Did Shakespeare sell with Southwestern? Uh, no. But, in Hamlet, Act II, Scene 2, his main character declares: “For there is nothing either good or bad, but thinking makes it so.” So it is with selling. Your encounters, your closing victories, your frustrations, your close misses—all are subject to your own internal voice. The voice [...]
In Part 1 on winning our summer battle before we even begin to fight it, we explored how to attack our own individual weaknesses here at Southwestern Company and came up with a tangible battle plan. In this post we are going to look at another side of the battle for many student managers: the [...]
Now that I have a “real world, big kid job” I have time to think about the whole process that college students go through every spring semester. Yes, the dreaded search for meaningful summer work or an internship is a burden shared by every student in every university nationwide, but it doesn’t have to be so [...]
Music is powerful. It can recall a distant memory. It can change your mental state in just a few seconds. Music can pump you up or calm you down. I recall setting best times during a swim meet with Beethoven’s Ninth banging around in my head! If you’re selling with the Southwestern Company, music can be [...]
Do yourself a favor, and watch this video: I think it might be physically impossible to have a bad day after a morning like that. While not always a common practice, many successful people engage in similar affirmation rituals every single day. What exactly are affirmations, you ask? Well, we all affirm ourselves constantly. For better, [...]
The grass is green. Birds are chirping. The weather is warming up (no, I’m not talking about climate change) and I can leave the windows open at night. It’s time again for Southwestern Company’s annual Sales School! This year we’re slated to have nearly 2,800 students in for sales training from all over the world. [...]


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