Recently I was meeting with one of our students who had sold books with The Southwestern Company for the summer. We chatted about his experiences and I congratulated him on what had been a challenging and rewarding time in our summer program. Then he asked for some advice on how to become a Great Presenter. [...]
the Southwestern Company Sales Blog
Currently Browsing presentations
(OK. I’m taking a bit of blogging license here, so relax, dear readers.) One thing I preach from stage at The Southwestern Company’s Sales School is flexibility. Whoever has the most flexibility has the most influence—this is one of the tenets of NLP. So, the best salespeople have the greatest ability to adapt to their prospects. Now here’s [...]
Whether you are a speaker selling ideas to an audience or a Southwestern Company salesperson selling products to a client, you are above all servicing a customer. And as part of providing exceptional service (and effective persuasiveness) you must first prepare your audience emotionally before launching into your presentation. The best way to do this [...]
Recent Comments