English is a rich language, with a long history and a massive lexicon. According to Wikipedia (that highly-esteemed compendium of knowledge and wisdom), some sources cite over one million words in the English language, with new words being added at the rate of over 8,000 words per year. Naturally, with such a vast pool to [...]
Southwestern Sales Talk
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“How happy a person is depends upon the depth of his gratitude.” –John Miller I tried as a young father to inculcate an attitude of gratitude in my children when they were young. I tucked them in at night, said a prayer with them, and then I’d ask, “What are you thankful for today?” [...]
I ran across a sales blog from CBS Moneywatch with a good message for all you Southwestern Advantage recruiters. Perfect for summer sales also. These are excerpts from Jeff Haden’s “The Best Sales Technique You’ve Stopped Using.” Read on. “Sometimes sales training and “advanced” sales strategies do more harm than good — especially if the techniques [...]
So, it’s getting close to the summer, and you have a potential Southwestern team member who’s a bit shaky with their commitment to work with you. Let’s discuss another way to influence people positively. Quit talking about Southwestern! Go to their world! Give them examples of what working with Southwestern is like in terms and contexts [...]
Hey Southwestern recruiters! Here’s an article I ran across in The BNet Report. What do you think? Have you found this to be true? Do smart people on a team interfere with team production and dynamics? Here is Kimberly Weisul’s article in its near-entirety: “…we’ve all seen groups of supposedly smart people who just can’t [...]
As we are in the midst of spring recruiting with Southwestern, I was pondering a newsletter called Selling Essentials, from the Rapid Learning Center. The author said there were six emotional reasons why people made purchase decisions. It made me think of Southwestern and our offering. Here are the six reasons people buy stuff: Desire [...]
Southwestern Company Sales Talk: Building Confidence In earlier blogs, we’ve established the fact that fear is what keeps many a potential Southwestern team member from joining you on the bookfield. What do you do to build a team member’s confidence? I’d suggest there are a few ways to build rookie confidence and solidify your team. Remind [...]
Continuing in my “worst ever” series…. As the gatekeeper for Southwestern Company, I get lots of random sales pitches and marketing promotions at work. This may be a bit of a stretch for a sales blog, but here is a real email promotion we received recently at The Southwestern Company. I include the sales pitch in [...]
Great Testimonials the Southwestern Company Way Hey Southwestern Company Recruiters! Ever had one of those info sessions when the energy in the room just fizzled? You full-timers, have you called on Southwestern Company Student Managers at the conclusion of your info session who delivered gripping testimonials, like: “I really learned a ton. About people.” Wow. [...]
Southwestern Company: Make a Plan to win the Battle of Life! Every one of us in our life has areas in which we want to improve. We may want to get better at patience, perseverance, emotional consistency, discipline, avoiding procrastination, staying organized, self esteem, or a whole host of other things. The most common mistake [...]


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